THE SOLUTION
Being a businessman means being responsible for one's own company and for what happens around it. FAI has always been synonimous with social responsibility and protection of places of historic interest or of natural beauty.
The new FAI website is intended for the world of businessmen; the no profit organization wants to share its projects with them and inform them of how to partecipate in the process of preserving and protecting. This is the reason why the webiste is built around three key elements set in a very elegant graphic design: transparency, clearness and efficiency.